Time: 11:00 AM ET
Bill Buxton
In 2007 Bill Buxton wrote a book entitled, “Sketching User Experiences: Getting the Design Right and the Right Design.” It is one of the most important books written on design in the 21st Century and reflects his interdisciplinary approach to both design and life.
As such Bill has become “a relentless advocate for innovation, design, and - especially - the appropriate consideration of human values, capacity, and culture in the conception, implementation, and use of new products and technologies” (www.billbuxton.com). He is currently a Partner Researcher at Microsoft Research.
In this lecture Bill will share his insights into design and how we can create informed designs capable of “molding emerging technology into a form that serves our society and reflects its values (Sketching User Experiences).”
His work speaks not only to user experience designers but to designers of all kinds. Athabasca University’s Centre for Architecture, for example, uses his ideas in their design studios. At the same time his work will also be of interest to computer scientists, business people and product managers.
As he says, “Ultimately, we are deluding ourselves if we think that the products that we design are the "things" that we sell, rather than the individual, social and cultural experience that they engender, and the value and impact that they have. Design that ignores this is not worthy of the name (ww.billbuxton.com).”
For more information please visit his website at www.billbuxton.com
This lecture is recognized for continuing education with Alberta Association of Architects.